Creative Personal Branding

Jurgen Salenbacher

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the strategy to answer, what's next? : create opportunities, grow personally, differentiate yourself, Salenbacher, Jürgen, Paperback
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After eight years work with creative personal branding Jürgen Salenbache has encapsulated its ideas and methods in a book.

Salenbacher looks at the origins of today's crisis and examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking.

Creative Personal Branding offers over 200 pages of insights, graphics and challenging assignments. The book is a unique resource for creative minds, entrepreneurs and teams, but may also be used by anyone facing major life decisions.
PX9789063693152

Productspecificaties

Auteur
(7)
Jurgen Salenbacher  
Medeauteurs
(23)
Jurgen Salenbacher  
Ondertitel
(58)
The Strategy to Answer: What's next
Genre
(10)
Business & Management  
Fonds
(28)
BIS Publishers BV  
Uitvoering
(3)
Paperback  
Uitgavedatum
(32)
11/01/2016
Taal
(39)
Engels  
Volume
(2)
216, 148, 16
Pagina's
(8)
228
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